( About vacation )
A modern content project focused on the U.S. market. We operate on a subscription-based model, providing users with continuous access to new stories, original illustrations, and interactive content.
We are currently looking for a Part-time Email Marketing Specialist who will help develop our email channel, increase user engagement, and work on audience retention.
- Hands-on experience in email marketing, particularly in retention and lifecycle marketing.
- Strong understanding of the customer journey and behavioral funnels.
- Experience with email marketing platforms such as Klaviyo, SendGrid, Mailchimp, Customer.io, or similar tools.
- Analytical mindset with the ability to work with performance metrics.
- Knowledge of email deliverability and anti-spam best practices.
- Experience with subscription-based, content, or adult-friendly products will be a strong plus.
Soft Skills:- Proactive mindset and results-driven approach.
- Strong organizational skills and attention to detail.
- Analytical thinking combined with creativity.
- Ability to work independently and make informed decisions.
- Build and optimize the email marketing strategy for an established product.
- Develop email strategies focused on user activation, retention, and monetization.
- Set up and optimize welcome flows, email verification flows, reactivation, upsell, and win-back campaigns.
- Increase email verification rates after user registration.
- Analyze campaign performance (CR, LTV, and other key metrics) and continuously optimize results.
- Work with audience segmentation and behavioral triggers.
- The opportunity to work with a dynamic and professional team.
- A remote part-time position with a flexible schedule.
- Experience working in a highly competitive U.S. market.
- Competitive compensation based on your experience and expectations.
- The freedom to bring your own ideas to life and make a real impact on the product.
- Paid vacation and a probation period with mentorship and ongoing support.