( About vacation )
We are a SaaS company in the digital entertainment industry, creating comics and developing our own subscription-based platform for readers.
We operate in international markets, create engaging content, and continuously explore new opportunities to attract users and scale our product.
We are currently looking for a User Acquisition Manager (Snapchat Ads) who will take ownership of developing and scaling Snapchat as one of our paid user acquisition channels.
- At least 2 years of hands-on experience specifically with Snapchat Ads as a User Acquisition Manager, Media Buyer, or Performance Marketing Manager.
- Proven experience managing advertising budgets of $100,000 or more (preferably monthly budgets of this scale).
- In-depth knowledge of Snapchat Ads Manager, platform algorithms, campaign optimization, and scaling strategies.
- Experience independently managing advertising campaigns throughout the entire lifecycle, from strategy development and launch to analysis, optimization, and scaling.
- Strong analytical skills and confidence in working with key performance metrics.
- Experience testing advertising hypotheses, audiences, creatives, and different user acquisition approaches.
- Ability to evaluate advertising performance based on business outcomes rather than just clicks or conversions.
- Independence, proactivity, and a results-driven mindset, with the ability to work without constant supervision.
Nice to Have:
- Experience working with gray-area or high-risk verticals, including an understanding of the challenges and advertising restrictions associated with these industries.
- Experience promoting subscription-based products, SaaS platforms, or digital entertainment products.
- A proven track record of successfully scaling Snapchat advertising campaigns with measurable results.
- Launch, manage, and optimize advertising campaigns on Snapchat Ads.
- Develop and implement user acquisition strategies and scale advertising campaigns.
- Manage advertising budgets, monitor spending efficiency, and achieve target KPIs.
- Analyze key performance metrics, including CPM, CPC, CTR, CPA, CAC, ROAS, and others.
- Test new hypotheses, audiences, ad creatives, and user acquisition approaches.
- Prepare creative briefs for the creative team and analyze ad performance.
- Identify new opportunities to scale traffic and improve campaign profitability.
- Regularly analyze campaign results, prepare performance reports, and provide recommendations for improvement.
- Part-time cooperation — 4 hours per day, with the flexibility to combine this role with other projects.
- Fully remote work — work from wherever you feel most comfortable.
- An opportunity to work on an international SaaS product in the digital entertainment industry.
- A chance to directly impact user acquisition performance and product growth.
- Freedom to experiment, test hypotheses, and implement your own ideas.
- Minimal bureaucracy, fast decision-making, and a strong focus on results.
- Direct communication with the team and the opportunity to influence the advertising channel's growth strategy.
- Competitive compensation, discussed individually based on your experience and expertise.